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development evaluation, interviews and Business Research Methods, management questions help

1. What type of exploratory research would you suggest in a research project that has the purpose of evaluating the development of a non-tobacco cigarette blended from wheat, cocoa, and citrus?

2.What are two key differences between a focus group interview and a depth interview? Give one example of each approach and why the situation is appropriate for a focus group or an in-depth interview.

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