Alignment

Alignment

 

Discuss the concept of alignment in the supply chain process. When transporting a product, is the supply chain alignment different for different products such as soft drinks versus clothing?  How does the alignment affect the organization’s logistics strategy?   

• Dell
  
  
  Logistics relates to the concept of customer relationship management (CRM) to gain or maintain consumer support. Discuss the various ways in which a company like Dell utilizes this logistics strategy

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