Compare and contrast the commercials of two airlines, marketing homework help

Compare and contrast the commercials of two airlines. You may use two of the ones provided in Activity 8.1 (see below) or choose two of your own (youtube.com is a good resource). Evaluate the commercials in terms of message, what does or does not make it memorable, entertainment value and/or thought-provoking ability. Which one did you like better? Why?

Indian Airlines commercial (YouTube/1:00) (Links to an external site.)

23 Best Airline Commercials EVER (Huffington Post/23 segments at about 45 seconds each) (Links to an external site.)

Southwest Heart TV Spot, ‘Machine’ (iSpot.tv/ 00:31) (Links to an external site.)

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