Strategy Formulation

NO PLAGIARISM, MUST BE ALL ORIGINAL WORK

PAPER MUST HAVE A MINIMUM OF 1,050, NOT EXCEEDING 1,150 WORDS

ALL BULLETS MUST BE DISCUSSED IN DETAIL, NO GENERALIZATION

MUST CITE 3 SCHOLARLY REFERENCES

MUST CONTAIN AT LEAST 2 IN TEXT CITATIONS

PAPER AND REFERENCES MUST BE LISTED PROPERLY IN APA FORMAT

Purpose of Assignment

Choose a company(Boeing). The purpose of the assignment is for students to establish long-term goals and objectives; indicate, specify and discuss strategies; and investigate, consider and describe specific business strategies including vertical integration and strategic alliances, to achieve competitive advantage in the industry for your chosen company.

Assignment Steps

Write a 1,050-word report on the company (Boeing) you selected.

• Establish Long-term Goals and Objectives
  • Strategy Formulation.
  • Indicate the markets that the company will pursue.
  • Specify the unique value the company will offer in the selected markets.
  • Discuss the resources and capabilities that are required.
  • Analyze how the company will capture value and sustain competitive advantage over time.

• Business Management Strategy
  • Consider Cost and Differentiation Advantages.
  • Describe the Corporate Strategy.
  • Investigate Vertical Integration.
  • Describe Strategic Alliances.
  • Detail the Company Competitive Advantage.
  • Generate an Organizational Chart of the company you selected.

Cite at least 3 scholarly references.

Format your paper consistent with APA guidelines.

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