(750 – 1000 Words) International Business Case Analysis

Case Analysis

Students will write up a case analysis.In addition to responding to the assigned questions, an excellent analysis will also A) draw from outside sources and B) update industry or firm details related to the case. It is an important skill to learn how to be concise and thus papers must be no more than 4 double-spaced pages, excluding exhibits and references.

ASSIGNMENT:

Please write a 4 page maximum (double-spaced) response to the four questions on page 14.

DISCUSSION QUESTIONS

1. Where should Kingston Family Vineyards concentrate their efforts to grow the business in the long term?

2. What are the risks and advantages of maintaining a foothold in several parts of the value and supply chain?

3. Should Kingston Family Vineyards invest in building out their wine tourism capability and facilities?

4. Should Kingston Family Vineyards keep the winery as is, increase production, or close the winery since they had proven their reputation for high-quality grapes?

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