Need help with team assignment

Need help with team assignment, instructions are in attachment: Free from plagiarism and website content

One Reference that have to be used:

Reference: Kerin, R., Hartley, S., & Rudelius, W. (2015). Marketing (12th ed.). New York, New York: McGraw-Hill

The organization and product for the assignment is listed below

Organization: Phoenix BP Monitors, LLC

Product: The wrist watch (blood pressure monitoring device)

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