5 pages essay

Using the attached article, develop a Marketing Plan. (the communications section of that plan should be in detail.)

This is limited to 5 full pages, 1.5 space 12 pt. type.

Use of material studied

15.0 point

Application of marketing concepts to the problems / issues in the article

7.0 point

Ability to write a clear and logical paper

3.0 point

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