Strategic Thinking Map: Market Analysis

Use the Capstone Project Case Study (attached) to conduct a market analysis. In your market analysis, identify the segments (potential patients, physicians, etc.) and provide a summary of your findings.

Develop a written report of your market analysis. Include a visual diagram of your overall market analysis use of strategic thinking maps (https://www.clearpointstrategy.com/complete-strategy-map-template-examples/
https://www.smartdraw.com/strategy-map/) as a tool to assist with the different facets of the strategic planning process.

The map is to be used as a supplement for your written market analysis.

Your well-written market analysis should meet the following requirements:

• Be 3-4 pages in length, not including the cover, abstract (optional), or reference pages. References avoid .com websites and not older than 7 years.
• Utilize headings to organize the content.
• Include the strategic thinking map in addition to/or as a part of the 3-4 pages of content.
• Include a minimum of four references with associated in-text citations.
• Be formatted according APA Requirements

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