Off-shoring and On-shoring, marketing homework help
atleast 850 words and should be in word formate.
- As preparation, read the article “Off-shoring and On-shoring: in the learning materials
- Background:
- You are advising the CEO of TrustCare re the strategic plan for entering the US market
- TrustCare currently manufactures upscale, expensive, mobility aids, in fairly small quantities, in Sweden
- If the US plan is adopted and is successful, you expect total sales quantities increase by 500% over the next three years
- As part of your company’s strategy, you are deciding on whether to move your manufacturing offshore, ie to a low-cost country such as China
- For this assignment:
- Please provide 5 reasons to move your company’s manufacturing off-shore
- Please provide 5 reasons to NOT move your company’s manufacturing off-shore
- What decision would you make?
- Discuss your decision in the context of the the pros and cons you listed
- In addition to the article provided, cite a minimum of two credible articles or case studies to support your decision
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