Finance is exciting! In this course, we learned how money can grow through the use of compounding and interest rates and your growth strategies may now be different. What are your new financial goals? Would you like to become more liquid, to save more for your retirement, or to start a new business? Whatever your […]
This application assignment requires you to share a newsworthy story OR a workplace experience that demonstrates how one course concept from Module 1 has been used in practice. The concept that you select may come from the readings, audio lectures, and/or required videos. News Story Option (if chosen): News story must be from a credible source within the last 4 years with […]
Answer the following questions based on that organization. 1.There are various factors influencing consumer behavior (see your textbook discussing characteristics affecting consumer’s behavior – cultural, social, personal, psychological…). Select two factors/characteristics and discuss how the target consumer’s behavior can be influenced by the same. Provide examples. 2. Of the four types, what type of buying […]
2 page paper, MLA Style Answer the following questions based on that organization. 1. Select an organization (or make one up) that markets to consumers. Discuss all stages of the Buyer Decision Process for this organization using the example of a target consumer. 2. Select an organization (or make one up) that markets to other […]
Points possible: 15 This assignment is based on Chapter 2 (Baran & Galka) and the Payne & Frow (2006) article. Pick and answer three questions and upload your responses to the dropbox created for the assignment. One of your questions should be Q5, which relates to the Payne & Frow (2006) article. For the discussion […]
Identify a brand with which you are familiar (put the name of the brand in the subject line of your main post). In your main post, describe the marketing mix for that brand (in terms of the traditional 4P’s). Describe the value proposition for that brand. Does the brand have different value propositions for […]
Using the Internet, review at least 3 articles on Profit-Cost-Volume relationship. Summary (300 words or more) the articles in your own words. B. As a manager, why is Profit-cost-volume important in planning? Support your response with numerical example(s) C. Using the Internet, review at least 3 articles on Variable Costing. Summary (300 words or more) […]
For this assignment, work with your CLC team to develop a project scope statement and work breakdown structure (WBS) for the project chosen in Module 2. You may use Microsoft Word, Microsoft Excel, Microsoft PowerPoint, or Microsoft Visio to complete this assignment. You may optionally use project management scheduling software to create the WBS. Note […]
The Controls section of the marketing plan serves as a guide for evaluating the overall plan. It also helps to ensure that the plan will be implemented and executed properly. To complete your Controls section, provide 1-3 paragraphs and/or charts, regarding each of the following items: Implementation Plan: This section details how you will turn […]
For this week’s course project, you will develop promotion strategies for your product. Please note that this is a three-part assignment. All three parts will be completed as one paper with headings (e.g., “Message”) that clearly identify each part. Include in-text citations and a reference page formatted according to APA standards. To complete the assignment, […]
