Balanced Scorecard, business and finance homework help

Using this article…

The article by Kaplan and Norton describes four new processes that the balanced scorecard is designed to help companies make that important link between a company’s long-term strategies with its short-term financial goals. Pick one of the four processes and discuss how you envision this being applied in the simulation (Group project simulation). Support your answers with tie-in to the readings, examples from your experiences and at least one credible, high-quality source of outside research.

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