Marketing Plan This week you will continue your comprehensive marketing plan researching the SAME company that you researched in previous units. Again, utilizing the CSU Online Library, you will research the various elements of the marketing plan as it relates to this company. In Unit VI you will provide a comprehensive discussion of the promotion strategies of your company.

Promotion This section will provide a comprehensive look at the promotional strategies of your organization. Begin with a look at the promotional objectives or themes used by your company. From there, review the promotional mix, this should include a preliminary discussion of the importance of IMC to your company. Promotion methods such as personal selling mass selling (advertising and publicity) and sales promotion should all be addressed in detail.

Competitive Advantage Competitive advantage is an important goal of every company, so address whether your company has a competitive advantage WITH RESPECT TO PROMOTION. The idea is to discuss whether your company has a competitive advantage with respect to how they promote their products. Again, this section should only discuss whether your company has a competitive advantage with respect to promotion (product, price and place are discussed in other sections). Once you have stated your position, remember to include your rationale.

BBA 3201, Principles of Marketing 5
Your submission should be a minimum of two pages in length, double-spaced with a reference page and title page. References should include at least one additional, credible reference beyond the textbook. All sources used must be referenced; paraphrased and quoted material must have accompanying citations and cited per APA guidelines. Include the use of subheadings (this week consider Promotion and Competitive Advantage in Promotion).

(You’ve been using P&G)

 

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USE IRAC for this scenario

QUESTION NO. 1:

FACTS:

Carl Lucas is an at-will employee at POP’s Barbershop, LLC. Pops is the sole owner of the barbershop and employs Kay, J.B. and Wally. Cordell Stokes is the owner of Uptown Distributors, LLC. During their workday at POP’s, Kay, J.B. and Wally take the company van to pick up distribution items (50 boxes) for POP’s from Uptown Distributors, LLC. While picking up boxes for POP’s they also intentionally take 50 boxes of merchandise that belonged to Manny Martinez and accidentally took 50 boxes of merchandise from another customer, Misty. You have been hired to represent the legal interests of Cordell Stokes? What actions do you take on Mr. Stokes behalf and against whom? What if you were hired to represent POP’s? What actions would you take on his behalf and against whom? What if you were hired to represent Misty? What actions would you take on her behalf and against whom?

QUESTION NO. 2:

On Monday, February 1, after a seven-day snow storm compiling up to 18 inches of snow, Tyson took his daughter, Tiana, age 7, to her elementary school in Baltimore City. Because of the number of days that it snowed, the only areas that were plowed were the roads, parking lots and some, but not all sidewalks. As did most parents that drove their children to school, Tyson parked in the school parking lot and walked Tiana to the school building using the sidewalk. While walking Tiana on the sidewalk, she ran away from him to play in the snow pile near the door’s entrance where other students were playing and building snowmen. Tyson chased after Tiana and slipped and fell on black ice on the sidewalk, fracturing his hip.

USE IRAC for this scenario.

QUESTION NO. 3:

On Saturday, August 20^th, John and Jeff purchased a food truck delivery truck for their recently started business from an auto auction in Pennsylvania. The name of their business was AB’s Food Delivery, Inc., which operates in Baltimore, Maryland. The truck was an older model white truck with no markings on the side; and because they just purchased the vehicle, they only had temporary tags. While driving from Pennsylvania to Maryland, it started to rain heavily and they were forced to the side of a road near Hunt Valley, Maryland because the windshield wipers on the van were inoperable. Thus, John and Jeff sat in the van waiting for the rain to cease. About 30 minutes prior to John and Jeff pulling over, an older white van that was reported stolen was used in an armed robbery of a bank in Baltimore, Maryland. There were 4 masked men involved in the robbery and during the escape from the bank, the armed security guard was shot in the head by the robbers. The white van was reported as last being seen headed north towards Pennsylvania. A dispatch was sent to all law enforcement officers. Officer Johnson received the dispatch and he, as were all other officers, were on the lookout for a white van with 4 masked men. While driving in the heavy rain, Officer Johnson observed the white van that John and Jeff were in pulled over on the side of the road. Officer Johnson initially drove by the vehicle and attempted to look into the vehicle and saw two people not wearing masks sitting in the front two seats. Officer Johnson could see nothing else. Officer Johnson circled back and pulled up about 50 feet behind the van. John and Jeff did not see Officer Johnson pull up behind them. In fact, both John and Jeff had fallen asleep in the van. Officer Johnson called for back-up officers by stating “possible suspect van” located; and then approached the van. When Officer Johnson walked up to the passenger’s side of the window, he tapped on the passenger’s side window with his gun drawn, which startled John, who was seated in the passenger seat. Officer Johnson instructed John to step out of the vehicle with his hands up, which John did. Officer Johnson then instructed conducted a pat-down of John for weapons and found nothing but about $5000,00 in cash rolled up in John’s back pocket in a rubber band. Officer Johnson then instructed Jeff to step across the passenger’s side of the vehicle to exit on the passenger’s side of the van. As Officer Johnson was instructing Jeff to exit, Officer Arrington pulled up and observed Officer Johnson instructing Jeff to exit. Officer Arrington pulled his weapon out and approached the location where Jeff was exiting the van. As Jeff was exiting the van, he tripped over a tool in the passenger side and fell forward towards Officer Johnson. Officer Arrington immediately shot Jeff five times in the chest. Jeff died instantly.

 

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My Occupational group is Group # 3 Admin Support

Please Use The Program PhStat!!!

there will be a file you can download ( PHStat.xlam PHStat.xlam )if you do not have PhStat, and also another file to show you how to use PhStat to get the answers. ( Ph Stat Handout 2016.pdf )

– everything else should be pretty straight forward in the excel spreadsheet it shows and tells you exactly what to do. – the file for this assignment is hw8.xlsx. Do not do more than is asked please.

Also the Survey Data ISSCM491.xlsx file is attached as (if needed) to look at this for this homework assignment (if it is) mentioned inside hw8.xlsx

Townes.HW1.xlsx will show you the The Correct way on how to answer and submit this assignment, so you could take a look at that to help how to format to answer the questions.

 

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Discussion Assignment

Assignment 1: Discussion Assignment

The discussion assignment provides a forum for discussing relevant topics for this week based on the course competencies covered.

To support your work, use your course and text readings and also use outside sources. As in all assignments, cite your sources in your work and provide references for the citations in APA format.

Start reviewing and responding to the postings of your classmates as early in the week as possible. Respond to at least two of your classmates. Participate in the discussion by asking a question, providing a statement of clarification, providing a point of view with a rationale, challenging an aspect of the discussion, or indicating a relationship between two or more lines of reasoning in the discussion. Complete your participation for this assignment by Wednesday, June 7, 2017.

Privacy vs. Quality of Healthcare

The goal of protecting patient information privacy often conflicts with the goal of providing the improved healthcare that EMRs can support. Provisions in HIPAA provide some confidentiality protection, but not enough. Potential for a major privacy breach lies in the system of primary or secondary users.

What privacy and security issues are hindering the adoption of EMR systems? In your opinion, which of these issues is the most important to address first? Drawing on course readings or outside scholarly sources, support your answer with examples and clear rationales.

 

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