Marketing

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Number of pages: 6 (1650 words)

Academic Level: Undegraduate


Instructions: I’ve already completed the proposal and the outline for this final paper. The final paper needs to be conducted on the product and market place from the proposal and outline that I have attached.

Your task for the final project is to plan a realistic market launch, from introduction through stabilization of operations. “Launch” applies to the target market where you want to sell your product. You are to select a product (not a service), real or imagined, that will be launched in a country other than the United States. Your product may be produced in the U.S., in your target market, or elsewhere.

You will submit your final project in this module. By now, you have already obtained approval for your proposal (submitted in Module 3) and have completed the project outline (submitted in Module 5). The final project will consist of your business plan and an Excel spreadsheet of anticipated cash flows (expenses and income) with the resulting bottom line (profit or loss) for each year.

For the final project, you are responsible for presenting your analysis and conclusions on the following:
•The rationale for choosing your product..
•The rationale for choosing your target market..
•The rationale for choosing the country where your product will be made, including a brief background of the industry in the market, as well as competitors..
•The strategy you will employ to launch your product; items to include should include entry decisions and intended mode of entry..
•The organizational structure you selected to support the launch..
•Sales, marketing, logistics, cultural, and political aspects..
•Financial management considerations for the launch, including foreign currencies, tariffs, and overall foreign market exchange considerations..

This paper will give you the opportunity to integrate all aspects of this course into a real-world scenario. Please be as realistic as possible. Show that you understand how to apply the concepts of this course in a practical project.

While your instructor is more interested in your initiative, and the quality and realism of your analysis and conclusions versus the length of the paper, it is expected that the paper follow the aforementioned requirements.

Things to Remember!
•Your paper should be 6 to 8 pages in length (not including title and reference pages)..
•Your paper should be double-spaced, with 1-inch margins, in-text citations and references for all sources following proper APA formatting..

 
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The S’No Risk Program

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Assignment 2: Required Assignment 1—The S’No Risk Program

6-pages

In the mid-eighties, the Toro company launched a promotion in which snow blower purchasers could refund a portion of their purchase if the next winter brought modest snowfalls. The amount of their refund was tied to snowfall amounts and so, the program was prey to certain risks and uncertainties. You will explore those risks and choices from a variety of perspectives.

Review the case study “The Toro Company S’No Risk Program” by David E. Bell (1994) from this module’s assigned readings. Click here to download the Toro Excel worksheet which contains data exhibits from the article; the exhibit titles match the tabs long the bottom of the worksheet. Use this tool to conduct your data analysis for this assignment.

Analyze the risks of the program from the following points of view:

  1. Toro
  2. The insurance company
  3. The consumers

Write a 6–8-page analysis paper that addresses the following:

  1. Why did the insurance company raise the rates so much? How would you estimate a fair insurance rate?
  2. From the perspective of the consumer, how were the paybacks structured and how might they be restructured to entice you at an equal or lower cost of insurance? How does the program influence your decision to purchase?
  3. What are the common decision traps which each group in point (2) is susceptible to? Develop a matrix or decision tree in order to compare the groups. How does the program impact the consumer’s “regret”? (Hint: Map the possible outcomes for the consumer.)
  4. From either Toro’s or the insurance company’s perspective, how would you frame your argument to achieve your desired objective?
  5. Was the program successful? Why or why not?
  6. If you were Dick Pollick, would you repeat the program? Assume you manage the S’No Risk program and argue your case. To what biases are you susceptible in this case?

Submit your analysis paper in Word format. Apply APA standards to citation of sources

 
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Five I’s Strategic Analysis

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Please the format is APA and is 2-3 pages paper.

For Lululemon, a yoga and fitness retailer, 2013 was a turbulent year. Lululemon had a number of product issues and the CEO seemed to place the blame on customers rather than on the company. The following websites detail the events of 2013:

Using the five I’s strategic analysis stages beginning on page 52 of Business, Society, and Government Essentials, write a paper analyzing how you might use the five stages to help Lululemon deal with its strategic stakeholders to avoid future public relations issues.

Below is the Links to the supporting page regarding the assignment:

1. http://www.huffingtonpost.com/2013/12/12/lululemon-pr_n_4434580.html

2. https://www.nytimes.com/2015/02/08/magazine/lululemons-guru-is-moving-on.html?_r=1

 3. http://www.cbsnews.com/news/lululemon-founder-chip-wilson-issues-apology-following-thigh-rubbing-pants-comments/

Please I need a plagiarism free assured work.

Format is APA

 
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Discussion

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Discussion Post BI Dashboard

7-1 Discussion: BI Dashboard  Review the internship activity in Chapter 12, “Industry: Healthcare” (this can be found in the “Read, Study, Practice” section of Chapter 12 in WileyPLUS). After reading this, use references from the activity and independent online research to discuss the following prompts: 



Chad from Anniston Orthopedics is looking for help in Business Intelligence (BI) dashboard best practices. Research BI dashboard best practices online and create a post that helps us better understand an important aspect of the role of BI dashboards in business analytics. 
 
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Informative essay

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Topic: Army leader attributes.

  • Concise, organized, and to the point.
  • Use active voice and passive only when proper.
  • Place main point at the beginning

750-1250 words

3 Army attributes are

Character: Army values, Empathy, Warrior Ethos, Discipline.

Presence: Military and professional bearing, fitness, confidence, resilience.

Intellect: mental agility, sound judgment, innovation, interpersonal tact, expertise.

Reference: ADRP 6-22

 
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Assignment 2

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Assignment 2

For this assignment you will be asked to consider workplace violence–its prevention and management.  It seems that we are living in an age of increasing violence in our society and sometimes that violence spills over into the workplace in one way or another.  For example, employees can bring violent attitudes and behaviors into the workplace, or they themselves may be the victims of violence.   The damage done by the first type of employee can be catastrophic.  The damage done by the second type of employee can be more subtle.  Victims of domestic abuse tend to come in late, leave early or miss work altogether.  They may experience emotional distress so debilitating that they are unable to perform their jobs, often leading to termination of employment (Al-Modallal et al., 2012).

Write a 2-3+ page paper and explore what factors contributed to violence in the workplace within the past three years.

•Define workplace violence

•What type of strategies or interventions?

 
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Discussion 2

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Discussion 2 (75-150 words) •How do you know what is expected of you at work? •Discuss five expectations you feel are important for your position and describe who could be negatively affected should you not meeting those expectations. •What are the best ways to communicate your expected performance and what method is used to evaluate your work? •What does excellence look like in your current role?

 
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Assignment 1

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Assignment 1   

This assignment has four parts. The task will challenge your critical thinking ability as you formulate the assignment.

Write a 3+ page, double-spaced, paper reacting to the following

•Describe the Utilitarian, Individualism, Moral-rights, and Commutative Justice views. 

•What are the drawbacks in each view?

•Compare and contrast two sets of alternative views, illuminating the reasons for the distinctions.

•Consider your most recent employer and determine what view is most useful to your company and why.

 
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Discussion 1

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Discussion 1 (75-150 words)

 Differentiate between ethics and ethical behavior.

Why are ethical practices and corporate social responsibility critical issues for contemporary managers?

Provide an example of how stakeholder’s decisions could lead to a company’s image and how customers view that picture, either positively and negatively.

 
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The Effects of War and Peace on Foreign Aid

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  • Assignment 1: The Effects of War and Peace on Foreign Aid

Write a three to four (3-4) page research paper in which you:

  1. Assess the positive and negative effects that peace and war, respectively, have on the distribution of foreign aid in the developing country that you have selected. Support your response with concrete examples of each of the results that you have cited.
  2. Analyze the specific actions that the leadership of the selected country has taken, through the use of its foreign aid from donor nations and international lending institutions, to relieve the severe problems caused by warfare.
  3. Discuss whether or not the extension of foreign aid has successfully reduced poverty and the incidence of warfare in the selected country. Support your response with examples.
  4. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.
 
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