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Product Analysis, marketing assignment help
Choose a product or service made by an organization that is large enough to generate primary as well as secondary research resources. Research the product or service and write a 2 to 3 page analysis of your findings. In your analysis:
- Describe the company, its competition, and how the selected company’s product or service meets customer requirements.
- Explain how the company’s product strategy attempts to carve out a niche or maintain market share leadership. Consider branding, design, product positioning, and other relevant product-related elements.
- Explain how product positioning strategies contribute to competitive advantage in the marketplace.