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CEMEX , case study, business and finance homework help
I need the detailed answers if these questions from the attached case study:
CEMEX – Global Competitive Strategy
- How did Cemex grow in Mexico?
- What are CEMEX’s sources of competitive advantage?
- What should the company do next to sustain these sources of competitive advantage?
- “We had to become an international company to survive.” What does CEO Lorenzo Zambrano mean?