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three different corporate scandals between Volkswagon, General Motors GM and Maple Leaf, marketing homework help
I would like you to review three different corporate scandals and see how these were handled from a Public Relations perspective. For example how did they respond? How long did it take them to respond? Did they accept responsibility or not?
1. Volkswagon – Emissions
2. General Motors GM – starter problem
3. Maple Leaf – listerious