Business policy and strategy

Using Apple INC., focus on the following points:

 internal and external issues,

 competition ,

 future outlook for the organization, and

 implementation of tools for measuring business success.

You are welcome to conduct further research as needed. For the future of the organization, you may be creative and add your own insight on where you see the company going. Your project must be a minimum of three full pages in length, not including the title and reference page. Make certain to include an introductory paragraph.

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