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Grantham Ford Company Five Forces Model and Automotive Industry Paper
Use the internet to select a well-known company (examples: Ford, Nike or General Mills). Using the Five Forces model write at least five sentences describing what this company needs to take into consideration under each of the five forces.
- Rivalry among existing competitors
- Threat of new entrants
- Threat of substitute products and services
- The bargaining power of buyers
- The bargaining power of suppliers
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